Piura | Perú

• Art Exhibition at Alliance Française of Piura
• Art Exhibition and Lecture at the University of Piura
• Art Exhibition at Universidad Privada Antenor Orrego (UPAO)
• Art Exhibition at Mall Plaza Piura

Starting on November 18, the Alliance Française of Piura (Peru) presents the exhibition Digital Art, Digital Culture by Houda Bakkali across different venues. The exhibition integrates physical and digital works in which the use of augmented reality, animation, and interactive elements predominates, proposing an exhibition format that allows the public to explore new forms of artistic interaction and interpretation.

The exhibition is complemented by a virtual gallery, multimedia content, and informative and educational resources aimed at contextualizing digital art, its applications, uses, and main challenges within the contemporary cultural landscape. The project is developed within the framework of Digital November, an initiative promoted internationally by the French Institute to foster digital art and culture.

Through the convergence of physical media and digital technologies, the exhibition examines the potential of the combination of creativity and digital tools to expand the limits of the traditional exhibition space, promoting access, learning, and cultural exchange among diverse audiences, beyond spatial, temporal, or generational barriers.

The use of technologies such as augmented reality, virtual environments, and multimedia resources strengthens communication between the artwork, the exhibition space, and the public. This approach fosters a participatory and bidirectional experience in which visitor interaction becomes a key element in the process of cultural and educational exchange.

The exhibition highlights the female figure and perspective, in tribute to the artist’s mother. Through the use of intense colors, dynamic forms, and an intersection between illustration and voluptuous flowers, it seeks to convey a joyful, hopeful, and optimistic vision of life.

EXHIBITION LOCATION: A traveling exhibition that will tour different venues including Universidad Privada Antenor Orrego (UPAO), the University of Piura, where Houda Bakkali will also deliver a lecture on digital art, the headquarters of the Alliance Française, and Mall Plaza Piura.

DATES: Starting on November 18 | FREE OPEN ACCESS

The exhibition will also include a lecture on digital art and augmented reality conducted by Houda Bakkal to be held at the University of Piura.

Press and Media Archive

A physical and immersive art exhibition by Houda Bakkali, presented at AF Piura, Universidad Privada Antenor Orrego (UPAO), the University of Piura and Mall Plaza Piura as part of her international project “Digital Art, Digital Culture”