Phuket | Thailand

Houda Bakkali presents Digital Art, Digital Culture at the Alliance Française Phuket as part of Novembre Numérique 2024, an international initiative led by the Institut Français to promote access to digital culture and emerging technologies through artistic and educational projects.

The exhibition explores the intersection of physical artworks and augmented reality. The project proposes an expanded exhibition format in which traditional artistic media are complemented by immersive digital layers, interactive and audiovisual content offering visitors new modes of interaction and interpretation.

The exhibition is supported by a virtual gallery, multimedia content and educational materialsdesigned to introduce audiences to the principles of digital art, its practical applications and its cultural and technological challenges. Together, these elements frame digital art as both an artistic language and an educational tool within contemporary visual culture.

Through the integration of augmented reality, virtual environments and multimedia resources, the exhibition examines how emerging technologies can enhance communication between artwork and audience. This approach encourages active participation and situates the viewer as a key component of the interpretative process, fostering a dynamic dialogue between physical art, physical space, digital content and public engagement.

By combining artistic practice with educational mediation, Digital Art, Digital Culturedemonstrates the capacity of digital and immersive technologies to expand access to contemporary art, facilitate cross-generational learning and support new forms of cultural exchange beyond spatial and temporal limitations.

The exhibition centers on the female figure and gaze, as a tribute to the artist’s mother.Through the use of intense colors, dynamic forms, and an intersection of illustration with voluptuous flowers, it seeks to convey a joyful, hopeful, and optimistic vision of life.

Where: 3 Pattana Soi 1, Tambon Talat Nuea, Mueang Phuket District, Phuket 83000, Thailand | When: From November 1st to 30th

Press and Media Archive

A woman in a white dress and a man are examining artwork on a wall, while a child in a colorful shirt plays nearby in a cozy room with red sofas and a ceiling fan.
Physical and Immersive art exhibition by Houda Bakkali presented in Phuket, Thailand, through multimedia experiences, XR, and contemporary digital culture.
A physical and immersive art exhibition by Houda Bakkali, presented at AF Phuket, Thailand, as part of her international project “Digital Art, Digital Culture”

Workshop on Augmented Reality

A virtual display featuring images and information related to Phuket, Thailand, including a colorful poster and a 3D perspective of a gallery wall.
Workshop on Augmented Reality | Houda Bakkali | Phuket | Thailand

Art, Technology and Cultural Dialogue Across Continents

Houda Bakkali’s Digital Art, Digital Culture project brings together international audiences across five continents through exhibitions, workshops, and cultural initiatives that explore the convergence of art, technology, science, and global culture.

Cultural and Institutional Collaborations

International Exhibitions and Masterclasses

“Digital Art, Digital Culture” Project